full transcript
From the Ted Talk by Alastair Parvin: Architecture for the people by the people
Unscramble the Blue Letters
Now it's not just that that's bad for democracy, though I think it probably is, it's actually not a very clever business strategy, actually. I think the ceghnllae fanicg the next generation of architects is, how are we going to turn our client from the one percent to the 100 pcenret? And I want to offer three slightly counterintuitive ideas for how it might be done.
The first is, I think we need to question this idea that architecture is about manikg buildings. Actually, a biiulndg is about the most expensive solution you can think of to almost any given poblrem. And fundamentally, design should be much, much more interested in solving problems and creating new conditions. So here's a story. The office was working with a school, and they had an old Victorian school building.
Open Cloze
Now it's not just that that's bad for democracy, though I think it probably is, it's actually not a very clever business strategy, actually. I think the _________ ______ the next generation of architects is, how are we going to turn our client from the one percent to the 100 _______? And I want to offer three slightly counterintuitive ideas for how it might be done.
The first is, I think we need to question this idea that architecture is about ______ buildings. Actually, a ________ is about the most expensive solution you can think of to almost any given _______. And fundamentally, design should be much, much more interested in solving problems and creating new conditions. So here's a story. The office was working with a school, and they had an old Victorian school building.
Solution
- percent
- building
- facing
- challenge
- making
- problem
Original Text
Now it's not just that that's bad for democracy, though I think it probably is, it's actually not a very clever business strategy, actually. I think the challenge facing the next generation of architects is, how are we going to turn our client from the one percent to the 100 percent? And I want to offer three slightly counterintuitive ideas for how it might be done.
The first is, I think we need to question this idea that architecture is about making buildings. Actually, a building is about the most expensive solution you can think of to almost any given problem. And fundamentally, design should be much, much more interested in solving problems and creating new conditions. So here's a story. The office was working with a school, and they had an old Victorian school building.
Frequently Occurring Word Combinations
ngrams of length 2
collocation |
frequency |
school bell |
2 |
monetary economy |
2 |
freely shared |
2 |
design team |
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industrial revolution |
2 |
great project |
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Important Words
- architects
- architecture
- bad
- building
- buildings
- business
- challenge
- clever
- client
- conditions
- counterintuitive
- creating
- democracy
- design
- expensive
- facing
- fundamentally
- generation
- idea
- ideas
- interested
- making
- offer
- office
- percent
- problem
- problems
- question
- school
- slightly
- solution
- solving
- story
- strategy
- turn
- victorian
- working