full transcript

From the Ted Talk by Tim Brown: Designers -- think big!

Unscramble the Blue Letters


And as we see this reemergence of design thinking and we see it beginning to tackle new kinds of plmebros, there are some basic ideas that I think we can observe that are useful. And I'd like to talk about some of those just for the next few minutes. The first of those is that dsiegn is human-centered. It may integrate technology and economics, but it starts with what humans need, or might need. What makes life eiesar, more enjoyable? What makes technology useful and usable? But that is more than simply good ergonomics, putting the buttons in the right pacle. It's often about understanding culture and context before we even know where to sartt to have ideas.

Open Cloze


And as we see this reemergence of design thinking and we see it beginning to tackle new kinds of ________, there are some basic ideas that I think we can observe that are useful. And I'd like to talk about some of those just for the next few minutes. The first of those is that ______ is human-centered. It may integrate technology and economics, but it starts with what humans need, or might need. What makes life ______, more enjoyable? What makes technology useful and usable? But that is more than simply good ergonomics, putting the buttons in the right _____. It's often about understanding culture and context before we even know where to _____ to have ideas.

Solution


  1. place
  2. easier
  3. problems
  4. design
  5. start

Original Text


And as we see this reemergence of design thinking and we see it beginning to tackle new kinds of problems, there are some basic ideas that I think we can observe that are useful. And I'd like to talk about some of those just for the next few minutes. The first of those is that design is human-centered. It may integrate technology and economics, but it starts with what humans need, or might need. What makes life easier, more enjoyable? What makes technology useful and usable? But that is more than simply good ergonomics, putting the buttons in the right place. It's often about understanding culture and context before we even know where to start to have ideas.

Frequently Occurring Word Combinations


ngrams of length 2

collocation frequency
design thinking 12
bit easier 2
bigger impact 2
great western 2
designer glasses 2
basic ideas 2
developing world 2
welfare state 2
change shift 2


Important Words


  1. basic
  2. beginning
  3. buttons
  4. context
  5. culture
  6. design
  7. easier
  8. economics
  9. enjoyable
  10. ergonomics
  11. good
  12. humans
  13. ideas
  14. integrate
  15. kinds
  16. life
  17. minutes
  18. observe
  19. place
  20. problems
  21. putting
  22. reemergence
  23. simply
  24. start
  25. starts
  26. tackle
  27. talk
  28. technology
  29. thinking
  30. understanding
  31. usable