full transcript

From the Ted Talk by George Siedel and Christine Ladwig: Ethical dilemma The burger murders

Unscramble the Blue Letters


A few years ago, you founded a company that manufactures mealtess burgers. Your pdruoct is now sold in stores worldwide. But you’ve recently received awful news: three unrelated people in one city died after eating your bgrures. The police concluded that a criminal targeted your brand, injecting poison into your product in at least two grceory sroets. The culprit used an ultrafine instrument that left no trace on the packaging, making it impossible to determine which poudrtcs were ceimorpsomd. Your burgers were immediately removed from the two stores where the victims bought them. The deaths are haidelne news, the killer is still at large, and sales have plummeted.

Open Cloze


A few years ago, you founded a company that manufactures ________ burgers. Your _______ is now sold in stores worldwide. But you’ve recently received awful news: three unrelated people in one city died after eating your _______. The police concluded that a criminal targeted your brand, injecting poison into your product in at least two _______ ______. The culprit used an ultrafine instrument that left no trace on the packaging, making it impossible to determine which ________ were ___________. Your burgers were immediately removed from the two stores where the victims bought them. The deaths are ________ news, the killer is still at large, and sales have plummeted.

Solution


  1. meatless
  2. product
  3. grocery
  4. compromised
  5. stores
  6. headline
  7. burgers
  8. products

Original Text


A few years ago, you founded a company that manufactures meatless burgers. Your product is now sold in stores worldwide. But you’ve recently received awful news: three unrelated people in one city died after eating your burgers. The police concluded that a criminal targeted your brand, injecting poison into your product in at least two grocery stores. The culprit used an ultrafine instrument that left no trace on the packaging, making it impossible to determine which products were compromised. Your burgers were immediately removed from the two stores where the victims bought them. The deaths are headline news, the killer is still at large, and sales have plummeted.

Frequently Occurring Word Combinations


ngrams of length 2

collocation frequency
grocery stores 2
employee layoffs 2


Important Words


  1. awful
  2. bought
  3. brand
  4. burgers
  5. city
  6. company
  7. compromised
  8. concluded
  9. criminal
  10. culprit
  11. deaths
  12. determine
  13. died
  14. eating
  15. founded
  16. grocery
  17. headline
  18. immediately
  19. impossible
  20. injecting
  21. instrument
  22. killer
  23. large
  24. left
  25. making
  26. manufactures
  27. meatless
  28. news
  29. packaging
  30. people
  31. plummeted
  32. poison
  33. police
  34. product
  35. products
  36. received
  37. removed
  38. sales
  39. sold
  40. stores
  41. targeted
  42. trace
  43. ultrafine
  44. unrelated
  45. victims
  46. worldwide
  47. years