full transcript
From the Ted Talk by Amane Dannouni: How online marketplaces can help local economies, not hurt them
Unscramble the Blue Letters
I profoundly believe this is avoidable. And it became clearer to me the more I have snpet time in ernigemg markets. In fact, during my time in Singapore, I spent half of any given week traveling in the region, between miaalysa, Thailand, iodsinena, and I became a user — actually, more of a fan — of online mealertapcks that were not that well-known back then.
But some of them made interesting strategic trade-offs that dramatically reduced their side effects, their externalities. Take Gojek, for example. They're bisacally Uber for motor beiks. They are one of the most liked online marketplaces in Indonesia, and this has a lot to do with the role they chose to play. Instead of picking a fight with every other ttoaaorrpstinn option out there, they choose to glurldaay integrate them within their own platform, so that without leaving the Gojek app, you can check the public transportation schedule and choose to take a bus for a long dcantise. Then, maybe, a motorbike or a tiatardinol taxi that you can order and pay for from within the same app. If you look at gjeok today, nine out of 10 previous motor taxi drivers believe their quality of life has improved after joining the platform. And nine out of 10 consumers — nine out of 10 — believe that Gojek has a positive impact on society in general.
Open Cloze
I profoundly believe this is avoidable. And it became clearer to me the more I have _____ time in ________ markets. In fact, during my time in Singapore, I spent half of any given week traveling in the region, between ________, Thailand, _________, and I became a user — actually, more of a fan — of online ____________ that were not that well-known back then.
But some of them made interesting strategic trade-offs that dramatically reduced their side effects, their externalities. Take Gojek, for example. They're _________ Uber for motor _____. They are one of the most liked online marketplaces in Indonesia, and this has a lot to do with the role they chose to play. Instead of picking a fight with every other ______________ option out there, they choose to _________ integrate them within their own platform, so that without leaving the Gojek app, you can check the public transportation schedule and choose to take a bus for a long ________. Then, maybe, a motorbike or a ___________ taxi that you can order and pay for from within the same app. If you look at _____ today, nine out of 10 previous motor taxi drivers believe their quality of life has improved after joining the platform. And nine out of 10 consumers — nine out of 10 — believe that Gojek has a positive impact on society in general.
Solution
- spent
- bikes
- malaysia
- basically
- gojek
- marketplaces
- transportation
- distance
- gradually
- indonesia
- emerging
- traditional
Original Text
I profoundly believe this is avoidable. And it became clearer to me the more I have spent time in emerging markets. In fact, during my time in Singapore, I spent half of any given week traveling in the region, between Malaysia, Thailand, Indonesia, and I became a user — actually, more of a fan — of online marketplaces that were not that well-known back then.
But some of them made interesting strategic trade-offs that dramatically reduced their side effects, their externalities. Take Gojek, for example. They're basically Uber for motor bikes. They are one of the most liked online marketplaces in Indonesia, and this has a lot to do with the role they chose to play. Instead of picking a fight with every other transportation option out there, they choose to gradually integrate them within their own platform, so that without leaving the Gojek app, you can check the public transportation schedule and choose to take a bus for a long distance. Then, maybe, a motorbike or a traditional taxi that you can order and pay for from within the same app. If you look at Gojek today, nine out of 10 previous motor taxi drivers believe their quality of life has improved after joining the platform. And nine out of 10 consumers — nine out of 10 — believe that Gojek has a positive impact on society in general.
Frequently Occurring Word Combinations
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Important Words
- app
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- positive
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- region
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- side
- singapore
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- spent
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- taxi
- thailand
- time
- today
- traditional
- transportation
- traveling
- uber
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- week