full transcript

From the Ted Talk by Cristina Junqueira and Elena Crescia: How to discover your business's competitive advantage


Unscramble the Blue Letters


EC: And what is the impcat that you see on individuals and their cioutmnemis or samll businesses?

CJ: Yeah, so there's a lot that we can even quantify of the impact that we've been making over the years. So last time that we did this math, I'm sure it is much higher now, we had already saved over 20 biiloln reais, meaning almost five billion dollars in fees over the years for our customers. And that's money that is going to the economy, you know, that's becoming food, that's becoming eatoduicn or health care, whatever it is, but not like, bank fees, you know, that people are paying elsewhere, right? So that has a very transformational impact. The other thing is, there hasn't been ncaeeslrsiy a focus, but given that we're simple, that, you know, it goes through the sohaprntme and that we can afford to do because our cost structure is very lhigt, we've been able to financially include a lot of people. We currently have like five, six million people that are customers at Nubank that had never had any type of cnoactt with the financial system. They were completely at the margin, you know, and that now like, there's someone that is willing to serve them.

Open Cloze


EC: And what is the ______ that you see on individuals and their ___________ or _____ businesses?

CJ: Yeah, so there's a lot that we can even quantify of the impact that we've been making over the years. So last time that we did this math, I'm sure it is much higher now, we had already saved over 20 _______ reais, meaning almost five billion dollars in fees over the years for our customers. And that's money that is going to the economy, you know, that's becoming food, that's becoming _________ or health care, whatever it is, but not like, bank fees, you know, that people are paying elsewhere, right? So that has a very transformational impact. The other thing is, there hasn't been ___________ a focus, but given that we're simple, that, you know, it goes through the __________ and that we can afford to do because our cost structure is very _____, we've been able to financially include a lot of people. We currently have like five, six million people that are customers at Nubank that had never had any type of _______ with the financial system. They were completely at the margin, you know, and that now like, there's someone that is willing to serve them.

Solution


  1. contact
  2. smartphone
  3. billion
  4. light
  5. necessarily
  6. education
  7. communities
  8. small
  9. impact

Original Text


EC: And what is the impact that you see on individuals and their communities or small businesses?

CJ: Yeah, so there's a lot that we can even quantify of the impact that we've been making over the years. So last time that we did this math, I'm sure it is much higher now, we had already saved over 20 billion reais, meaning almost five billion dollars in fees over the years for our customers. And that's money that is going to the economy, you know, that's becoming food, that's becoming education or health care, whatever it is, but not like, bank fees, you know, that people are paying elsewhere, right? So that has a very transformational impact. The other thing is, there hasn't been necessarily a focus, but given that we're simple, that, you know, it goes through the smartphone and that we can afford to do because our cost structure is very light, we've been able to financially include a lot of people. We currently have like five, six million people that are customers at Nubank that had never had any type of contact with the financial system. They were completely at the margin, you know, and that now like, there's someone that is willing to serve them.

Frequently Occurring Word Combinations


ngrams of length 2

collocation frequency
customer support 3
insurance product 3
financial services 2
banking industry 2
latin america 2
incumbent banks 2
credit underwriting 2
financial institutions 2



Important Words


  1. afford
  2. bank
  3. billion
  4. businesses
  5. care
  6. communities
  7. completely
  8. contact
  9. cost
  10. customers
  11. dollars
  12. economy
  13. education
  14. fees
  15. financial
  16. financially
  17. focus
  18. food
  19. health
  20. higher
  21. impact
  22. include
  23. individuals
  24. light
  25. lot
  26. making
  27. margin
  28. math
  29. meaning
  30. million
  31. money
  32. necessarily
  33. nubank
  34. paying
  35. people
  36. quantify
  37. reais
  38. saved
  39. serve
  40. simple
  41. small
  42. smartphone
  43. structure
  44. system
  45. time
  46. transformational
  47. type
  48. yeah
  49. years