full transcript

From the Ted Talk by Lucie Pinson: How to stop banks from investing in fossil fuels

Unscramble the Blue Letters


Rather than be diegoaruscd, that gave me the strength to prove them wrong. But how does someone like me, with a salml group of partners, take on the big banks and insurers? Well, we start by making smart demands. Then we incentivize action. And finally, we add a suopfonl of blackmail that I like to think of as a friendly nudge.

(Laughter)

When we set out to svloe the isuses of the world, we might want too much at once. The end of poverty, a peaceful world, a healthy pleant. But how do you climb an unscalable mountain one step after another? The most ipotnamrt thing is to identify the SMART deamnd. Smart as in S.M.A.R.T. Something that is specific, measurable, acbvlheaie, rvleanet and time-bound. Something that you can realistically achieve based on the resources you have, your target and the balance of power between you and your target. You don't want something that requires more than 12 to 18 months to achieve because you will lose momentum. Victory slles, defeat does not. However, you don't want your objective to be too easy, either, because if it's too easy, it's not likely to change anything in the way the system wrkos. And we want the system to change. So you want your objective to be disruptive and transformative to bring you closer to your final goal.

Open Cloze


Rather than be ___________, that gave me the strength to prove them wrong. But how does someone like me, with a _____ group of partners, take on the big banks and insurers? Well, we start by making smart demands. Then we incentivize action. And finally, we add a ________ of blackmail that I like to think of as a friendly nudge.

(Laughter)

When we set out to _____ the ______ of the world, we might want too much at once. The end of poverty, a peaceful world, a healthy ______. But how do you climb an unscalable mountain one step after another? The most _________ thing is to identify the SMART ______. Smart as in S.M.A.R.T. Something that is specific, measurable, __________, ________ and time-bound. Something that you can realistically achieve based on the resources you have, your target and the balance of power between you and your target. You don't want something that requires more than 12 to 18 months to achieve because you will lose momentum. Victory _____, defeat does not. However, you don't want your objective to be too easy, either, because if it's too easy, it's not likely to change anything in the way the system _____. And we want the system to change. So you want your objective to be disruptive and transformative to bring you closer to your final goal.

Solution


  1. sells
  2. works
  3. discouraged
  4. planet
  5. issues
  6. important
  7. relevant
  8. solve
  9. demand
  10. achievable
  11. small
  12. spoonful

Original Text


Rather than be discouraged, that gave me the strength to prove them wrong. But how does someone like me, with a small group of partners, take on the big banks and insurers? Well, we start by making smart demands. Then we incentivize action. And finally, we add a spoonful of blackmail that I like to think of as a friendly nudge.

(Laughter)

When we set out to solve the issues of the world, we might want too much at once. The end of poverty, a peaceful world, a healthy planet. But how do you climb an unscalable mountain one step after another? The most important thing is to identify the SMART demand. Smart as in S.M.A.R.T. Something that is specific, measurable, achievable, relevant and time-bound. Something that you can realistically achieve based on the resources you have, your target and the balance of power between you and your target. You don't want something that requires more than 12 to 18 months to achieve because you will lose momentum. Victory sells, defeat does not. However, you don't want your objective to be too easy, either, because if it's too easy, it's not likely to change anything in the way the system works. And we want the system to change. So you want your objective to be disruptive and transformative to bring you closer to your final goal.

Frequently Occurring Word Combinations


ngrams of length 2

collocation frequency
financial institutions 6
coal plants 5
fossil fuels 3
alpha coal 3
climate change 2
small group 2
big banks 2
friendly nudge 2
smart objective 2
coal projects 2
french banks 2
coal sector 2
french financial 2
coal exit 2
exit policy 2
stop financing 2
financing coal 2
coal mines 2

ngrams of length 3

collocation frequency
coal exit policy 2

Important Words


  1. achievable
  2. achieve
  3. action
  4. add
  5. balance
  6. banks
  7. based
  8. big
  9. blackmail
  10. bring
  11. change
  12. climb
  13. closer
  14. defeat
  15. demand
  16. demands
  17. discouraged
  18. disruptive
  19. easy
  20. final
  21. finally
  22. friendly
  23. gave
  24. goal
  25. group
  26. healthy
  27. identify
  28. important
  29. incentivize
  30. insurers
  31. issues
  32. laughter
  33. lose
  34. making
  35. measurable
  36. momentum
  37. months
  38. mountain
  39. nudge
  40. objective
  41. partners
  42. peaceful
  43. planet
  44. poverty
  45. power
  46. prove
  47. realistically
  48. relevant
  49. requires
  50. resources
  51. sells
  52. set
  53. small
  54. smart
  55. solve
  56. specific
  57. spoonful
  58. start
  59. step
  60. strength
  61. system
  62. target
  63. transformative
  64. unscalable
  65. victory
  66. works
  67. world
  68. wrong