full transcript
From the Ted Talk by Harish Manwani: Profit’s not always the point
Unscramble the Blue Letters
We run the largest hand-washing program in the world. We are running a program on hygiene and health that now touches half a billion people. It's not about selling soap, there is a larger purpose out there. And brands indeed can be at the forefront of social change. And the reason for that is, when two billion popele use your brands that's the apimilefr. Small actions can make a big difference.
Take another example, I was walking around in one of our villages in India. Now those of you who have done this will realize that this is no walk in the park. And we had this lady who was one of our small dbtriitosrus — beautiful, very, very mosdet, her home — and she was out there, dressed neicly, her husband in the back, her mother-in-law behind and her sister-in-law behind her. The social order was changing because this lady is part of our prcjeot Shakti that is actually teaching women how to do small business and how to carry the mgssaee of nuttiiron and hygiene. We have 60,000 such women now in India.
Open Cloze
We run the largest hand-washing program in the world. We are running a program on hygiene and health that now touches half a billion people. It's not about selling soap, there is a larger purpose out there. And brands indeed can be at the forefront of social change. And the reason for that is, when two billion ______ use your brands that's the _________. Small actions can make a big difference.
Take another example, I was walking around in one of our villages in India. Now those of you who have done this will realize that this is no walk in the park. And we had this lady who was one of our small ____________ — beautiful, very, very ______, her home — and she was out there, dressed ______, her husband in the back, her mother-in-law behind and her sister-in-law behind her. The social order was changing because this lady is part of our _______ Shakti that is actually teaching women how to do small business and how to carry the _______ of _________ and hygiene. We have 60,000 such women now in India.
Solution
- nicely
- distributors
- people
- modest
- nutrition
- message
- amplifier
- project
Original Text
We run the largest hand-washing program in the world. We are running a program on hygiene and health that now touches half a billion people. It's not about selling soap, there is a larger purpose out there. And brands indeed can be at the forefront of social change. And the reason for that is, when two billion people use your brands that's the amplifier. Small actions can make a big difference.
Take another example, I was walking around in one of our villages in India. Now those of you who have done this will realize that this is no walk in the park. And we had this lady who was one of our small distributors — beautiful, very, very modest, her home — and she was out there, dressed nicely, her husband in the back, her mother-in-law behind and her sister-in-law behind her. The social order was changing because this lady is part of our Project Shakti that is actually teaching women how to do small business and how to carry the message of nutrition and hygiene. We have 60,000 such women now in India.
Frequently Occurring Word Combinations
ngrams of length 2
| collocation |
frequency |
| billion people |
3 |
| big difference |
3 |
| larger purpose |
2 |
| small actions |
2 |
| sustainable sources |
2 |
| sustainable living |
2 |
Important Words
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- modest
- nicely
- nutrition
- order
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- part
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- program
- project
- purpose
- realize
- reason
- run
- running
- selling
- shakti
- small
- soap
- social
- teaching
- touches
- villages
- walk
- walking
- women
- world