full transcript

From the Ted Talk by Jeff Hancock: The future of lying


Unscramble the Blue Letters


Now, the Sock Puppet, on the other hand, is a totally different animal. The sock puppet isn't about ambiguity, per se. It's about identity. Let me give you a very recent example, as in, like, last week. Here's R.J. elolry, best-seller author in Britain. Here's one of his bestselling books. Here's a reviewer online, on Amazon. My favorite, by Nicodemus jnoes, is, "Whatever else it might do, it will touch your soul." And of course, you might suspect that ndciuoems Jones is R.J. Ellory. He worte very, very positive reviews about himself. Surprise, surprise.

Now this Sock Puppet stuff isn't actually that new. Walt Whitman also did this back in the day, before there was Internet technology. Sock pueppt becomes interesting when we get to scale, which is the damoin of the cinsehe Water Army. Chinese Water Army refers to thousands of poelpe in China that are paid small anutoms of money to produce content. It could be reviews. It could be ppndroaaga. The government hires these people, companies hire them, all over the place. In North America, we call this Astroturfing, and asuitrfonrtg is very common now. There's a lot of concerns about it. We see this especially with product reviews, book reviews, everything from hotels to whether that toaster is a good tsteaor or not.

Open Cloze


Now, the Sock Puppet, on the other hand, is a totally different animal. The sock puppet isn't about ambiguity, per se. It's about identity. Let me give you a very recent example, as in, like, last week. Here's R.J. ______, best-seller author in Britain. Here's one of his bestselling books. Here's a reviewer online, on Amazon. My favorite, by Nicodemus _____, is, "Whatever else it might do, it will touch your soul." And of course, you might suspect that _________ Jones is R.J. Ellory. He _____ very, very positive reviews about himself. Surprise, surprise.

Now this Sock Puppet stuff isn't actually that new. Walt Whitman also did this back in the day, before there was Internet technology. Sock ______ becomes interesting when we get to scale, which is the ______ of the _______ Water Army. Chinese Water Army refers to thousands of ______ in China that are paid small _______ of money to produce content. It could be reviews. It could be __________. The government hires these people, companies hire them, all over the place. In North America, we call this Astroturfing, and ____________ is very common now. There's a lot of concerns about it. We see this especially with product reviews, book reviews, everything from hotels to whether that toaster is a good _______ or not.

Solution


  1. ellory
  2. people
  3. jones
  4. nicodemus
  5. puppet
  6. astroturfing
  7. toaster
  8. domain
  9. propaganda
  10. chinese
  11. amounts
  12. wrote

Original Text


Now, the Sock Puppet, on the other hand, is a totally different animal. The sock puppet isn't about ambiguity, per se. It's about identity. Let me give you a very recent example, as in, like, last week. Here's R.J. Ellory, best-seller author in Britain. Here's one of his bestselling books. Here's a reviewer online, on Amazon. My favorite, by Nicodemus Jones, is, "Whatever else it might do, it will touch your soul." And of course, you might suspect that Nicodemus Jones is R.J. Ellory. He wrote very, very positive reviews about himself. Surprise, surprise.

Now this Sock Puppet stuff isn't actually that new. Walt Whitman also did this back in the day, before there was Internet technology. Sock Puppet becomes interesting when we get to scale, which is the domain of the Chinese Water Army. Chinese Water Army refers to thousands of people in China that are paid small amounts of money to produce content. It could be reviews. It could be propaganda. The government hires these people, companies hire them, all over the place. In North America, we call this Astroturfing, and Astroturfing is very common now. There's a lot of concerns about it. We see this especially with product reviews, book reviews, everything from hotels to whether that toaster is a good toaster or not.

Frequently Occurring Word Combinations


ngrams of length 2

collocation frequency
sock puppet 4
chinese water 3
water army 3
pay attention 2
customs officer 2
computer algorithms 2
text messaging 2

ngrams of length 3

collocation frequency
chinese water army 3


Important Words


  1. amazon
  2. ambiguity
  3. america
  4. amounts
  5. animal
  6. army
  7. astroturfing
  8. author
  9. bestselling
  10. book
  11. books
  12. britain
  13. call
  14. china
  15. chinese
  16. common
  17. companies
  18. concerns
  19. content
  20. day
  21. domain
  22. ellory
  23. favorite
  24. give
  25. good
  26. government
  27. hand
  28. hire
  29. hires
  30. hotels
  31. identity
  32. interesting
  33. internet
  34. jones
  35. lot
  36. money
  37. nicodemus
  38. north
  39. online
  40. paid
  41. people
  42. place
  43. positive
  44. produce
  45. product
  46. propaganda
  47. puppet
  48. refers
  49. reviewer
  50. reviews
  51. scale
  52. se
  53. small
  54. sock
  55. soul
  56. stuff
  57. surprise
  58. suspect
  59. technology
  60. thousands
  61. toaster
  62. totally
  63. touch
  64. walt
  65. water
  66. week
  67. whitman
  68. wrote