full transcript
From the Ted Talk by Gary Kovacs: Tracking our online trackers
Unscramble the Blue Letters
Now don't get me wrong, I'm not for one minute suggesting that sharing data is a bad thing. In fact, when I know the data that's being shared and I'm asked explicitly for my cnsoent, I want some sites to understand my habits. It hleps them suggest books for me to read or movies for my falimy to watch or firneds for us to connect with. But when I don't know and when I haven't been asekd, that's when the problem arises. It's a phenomenon on the Internet today claled behavioral tracking, and it is very big business.
In fact, there's an entire industry formed around following us through the digital woods and compiling a profile on each of us. And when all of that data is held, they can do almost whatever they want with it. This is an area today that has very few rtuagneoils and even fewer rules. Except for some of the recent aemennnocntus here in the United saetts and in Europe, it's an area of consumer protection that's almost entirely naked.
Open Cloze
Now don't get me wrong, I'm not for one minute suggesting that sharing data is a bad thing. In fact, when I know the data that's being shared and I'm asked explicitly for my _______, I want some sites to understand my habits. It _____ them suggest books for me to read or movies for my ______ to watch or _______ for us to connect with. But when I don't know and when I haven't been _____, that's when the problem arises. It's a phenomenon on the Internet today ______ behavioral tracking, and it is very big business.
In fact, there's an entire industry formed around following us through the digital woods and compiling a profile on each of us. And when all of that data is held, they can do almost whatever they want with it. This is an area today that has very few ___________ and even fewer rules. Except for some of the recent _____________ here in the United ______ and in Europe, it's an area of consumer protection that's almost entirely naked.
Solution
- helps
- regulations
- called
- friends
- announcements
- states
- family
- consent
- asked
Original Text
Now don't get me wrong, I'm not for one minute suggesting that sharing data is a bad thing. In fact, when I know the data that's being shared and I'm asked explicitly for my consent, I want some sites to understand my habits. It helps them suggest books for me to read or movies for my family to watch or friends for us to connect with. But when I don't know and when I haven't been asked, that's when the problem arises. It's a phenomenon on the Internet today called behavioral tracking, and it is very big business.
In fact, there's an entire industry formed around following us through the digital woods and compiling a profile on each of us. And when all of that data is held, they can do almost whatever they want with it. This is an area today that has very few regulations and even fewer rules. Except for some of the recent announcements here in the United States and in Europe, it's an area of consumer protection that's almost entirely naked.
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music literacy |
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Important Words
- announcements
- area
- arises
- asked
- bad
- behavioral
- big
- books
- business
- called
- compiling
- connect
- consent
- consumer
- data
- digital
- entire
- europe
- explicitly
- fact
- family
- formed
- friends
- habits
- held
- helps
- industry
- internet
- minute
- movies
- naked
- phenomenon
- problem
- profile
- protection
- read
- regulations
- rules
- shared
- sharing
- sites
- states
- suggest
- suggesting
- today
- tracking
- understand
- united
- watch
- woods
- wrong