full transcript
From the Ted Talk by TED-Ed: Why good ideas get trapped in the valley of death -- and how to rescue them
Unscramble the Blue Letters
This creates a vicious cycle because the best way to lower costs is by, well, practicing: making more of a product and refining it. But high initial costs scare off investors, and without their money, companies can’t cunointe to develop their technologies— and can't uttlaelimy decrease ctoss.
Fortunately, there’s a way to break this cycle: gtneovmenrs can help close the gap, when private investors won’t fund technologies with such a high potential for social benefit.
This isn’t just theoretical: in the 1990s, functioning solar panels existed, but weren’t widely adopted because of their cost. To cganhe this, grmnaey orffeed government loans to companies creating salor panels, and legally obligated utility companies to buy electricity produced using renewable ergeny. The U.S. and China followed suit by financing major solar panel pcjoerts. The cost of solar has dropped almost 90% since 2009, making it much esiaer to adopt.
Open Cloze
This creates a vicious cycle because the best way to lower costs is by, well, practicing: making more of a product and refining it. But high initial costs scare off investors, and without their money, companies can’t ________ to develop their technologies— and can't __________ decrease _____.
Fortunately, there’s a way to break this cycle: ___________ can help close the gap, when private investors won’t fund technologies with such a high potential for social benefit.
This isn’t just theoretical: in the 1990s, functioning solar panels existed, but weren’t widely adopted because of their cost. To ______ this, _______ _______ government loans to companies creating _____ panels, and legally obligated utility companies to buy electricity produced using renewable ______. The U.S. and China followed suit by financing major solar panel ________. The cost of solar has dropped almost 90% since 2009, making it much ______ to adopt.
Solution
- projects
- solar
- change
- offered
- continue
- easier
- ultimately
- governments
- germany
- energy
- costs
Original Text
This creates a vicious cycle because the best way to lower costs is by, well, practicing: making more of a product and refining it. But high initial costs scare off investors, and without their money, companies can’t continue to develop their technologies— and can't ultimately decrease costs.
Fortunately, there’s a way to break this cycle: governments can help close the gap, when private investors won’t fund technologies with such a high potential for social benefit.
This isn’t just theoretical: in the 1990s, functioning solar panels existed, but weren’t widely adopted because of their cost. To change this, Germany offered government loans to companies creating solar panels, and legally obligated utility companies to buy electricity produced using renewable energy. The U.S. and China followed suit by financing major solar panel projects. The cost of solar has dropped almost 90% since 2009, making it much easier to adopt.
Frequently Occurring Word Combinations
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