full transcript
From the Ted Talk by Wendy De La Rosa: Why talking to your friends can help you save money
Unscramble the Blue Letters
A similar message fsociung on what our neighbors are doing was used in the UK to incentivize British taxpayers to pay their taxes on time. That simple change, pointing out what other people are doing, led to an iarcense in collections of about 29 percent.
picghylsosot Robert Cialdini, who werokd on both of these studies, calls this phenomenon "social proof." He says people look to what others do in order to guide their own bheaoivr. It's no wonder, then, that we base a lot of our own fascil decisions on what other polpee do. And unfortunately, what we most easily observe are other people's spending behavior, not their savings behavior. It's easy to notice if your friend goes on vacation or buys a new car or a swanky pair of sohes. And with social media, you can even keep tabs on the snhippog habits of the rich and the famous. Now, if someone wins the lottery,
Open Cloze
A similar message ________ on what our neighbors are doing was used in the UK to incentivize British taxpayers to pay their taxes on time. That simple change, pointing out what other people are doing, led to an ________ in collections of about 29 percent.
____________ Robert Cialdini, who ______ on both of these studies, calls this phenomenon "social proof." He says people look to what others do in order to guide their own ________. It's no wonder, then, that we base a lot of our own ______ decisions on what other ______ do. And unfortunately, what we most easily observe are other people's spending behavior, not their savings behavior. It's easy to notice if your friend goes on vacation or buys a new car or a swanky pair of _____. And with social media, you can even keep tabs on the ________ habits of the rich and the famous. Now, if someone wins the lottery,
Solution
- behavior
- psychologist
- people
- worked
- increase
- shopping
- focusing
- fiscal
- shoes
Original Text
A similar message focusing on what our neighbors are doing was used in the UK to incentivize British taxpayers to pay their taxes on time. That simple change, pointing out what other people are doing, led to an increase in collections of about 29 percent.
Psychologist Robert Cialdini, who worked on both of these studies, calls this phenomenon "social proof." He says people look to what others do in order to guide their own behavior. It's no wonder, then, that we base a lot of our own fiscal decisions on what other people do. And unfortunately, what we most easily observe are other people's spending behavior, not their savings behavior. It's easy to notice if your friend goes on vacation or buys a new car or a swanky pair of shoes. And with social media, you can even keep tabs on the shopping habits of the rich and the famous. Now, if someone wins the lottery,
Frequently Occurring Word Combinations
ngrams of length 2
collocation |
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energy consumption |
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savings behavior |
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lottery winners |
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